Streaming media
Take your streaming media offering global
Accelerate subscriber growth here, there, and everywhere
Why Recurly?
The Recurly subscription management platform gives streaming media brands the agile tools needed to grow & retain subscriber bases, and move into new markets, without the technical debt.
Expertise you can trust:
15+ years of partnership, thought leadership, and white-glove service.
Combat churn:
Trust the tools that recovered over $1.3B in revenue in 2024.
Scale faster
Test, benchmark, and get to market faster with expert-driven insights.
Stop the scroll, keep them watching
93% of American adults access streaming video platforms—that’s the good news. The bad news is that 25% of them plan to cancel one or more of their subscriptions this year. Don’t wait for subscribers to leave — connect with them while they’re using your product. Tools like Recurly Engage let you create custom in-app experiences, reduce churn, and personalize your subscriptions.
Challenge
Staying ahead in streaming means innovating quickly and keeping viewers engaged, but outdated systems can slow you down. High churn, challenges with personalization at scale, managing global payments, and optimizing sign-ups for conversion are constant pressures that demand a system built for growth.
Solution
Recurly is the ideal partner for streaming media companies, offering the flexibility, speed, and seamless integrations needed to deliver world-class entertainment to new markets and regions.
- Bypass restrictive platform fees and gain checkout flexibility. Link subscribers from iOS and Android apps to a direct web checkout, giving you more control over the subscriber experience and your revenue.
- Simplify global expansion with support for international currencies and Merchant of Record capabilities through Recurly to navigate complex tax regulations. Eliminate tedious operational work that slows you down.
- Make smarter decisions with real-time streaming analytics. Gain deep insights into subscriber LTV, churn drivers, and pricing effectiveness. Put growth on autopilot with Recurly Compass AI, offering personalized insights, subscription playbooks, and the answers to your subscription questions.
Together we can provide the best subscriber experience possible. Recurly understands that preparation is key and has delivered successfully.
Read case studyKey features
Recurly allows you to amplify the reach of your streaming media service—from automating revenue recognition to recurring billing and payments to analytics across web and app store channels.
Plans, pricing, and promotions
Quickly configure and launch new plans and present the right offer at the right price — and easily offer discounts and promotions.
- Test and target: Build targeted pricing strategies for defined customer segments, all while simplifying plan management with multiple price points and currencies on a given plan.
- Plans and add-ons: Launch, test and iterate new plans quickly and in any new market
- Free trials: Offer cardless or card-required trials to increase acquisition, or request payment at trial close via automated notifications
Subscriber management
Drive growth faster with cohesive subscriber management, personalized communications, and strategic subscription and revenue insights.
- Subscriber view: Allow subscribers to easily upgrade, downgrade, start, pause, and cancel subscriptions through hosted account pages
- Account hierarchy: Support subscribers with multiple regions or entities by creating a many-to-one invoicing hierarchy (e.g. a family plan)
- Lifecycle communications: Automate the lifecycle journey, customizing dozens of templates by content, language, and time zone
Recurring billing
Streamline and automate the entire subscription billing and invoicing lifecycle, simple to complex scenarios, so you can confidently scale.
- Automated invoicing: Automate the entire recurring billing and invoicing cycle, or accommodate the occasional manual invoice
- Invoice customization: Customize invoice and receipt templates including header and footer, assigning templates to individual subscribers
- Taxes and compliances: Tax based on validated billing address for precise collection, and connect with Avalara or Vertex for advanced functionality
Payments orchestration
Present a symphony of payment options including credit cards, Amazon Pay, PayPal, Venmo, Apple Pay, Google Pay, SEPA, BACS, BECS, ACH, and more. Gain greater flexibility and bypass app store restrictions with direct web checkout.
- Payment gateways: Expand and reach new subscribers worldwide with prebuilt integrations to 20+ gateways and support for 140+ currencies
- Alternative payment methods: Explore and add new payment methods quickly and easily, supporting both local and global payment options
- Subscriber wallet: Reduce declines and increase payment assurance by allowing subscribers to store multiple payment methods
Churn management
Maximize recurring revenue, minimize attrition, and boost customer value with industry-leading churn and revenue recovery tools.
- Intelligent retries: Leverage intelligent retries of declined transactions using machine-learning, or apply your own retry configuration
- Account updater: Reduce declines due to expired cards by keeping card data fresh, automatically updating records with accurate data
- Backup payment method: Prevent subscription interruptions by enabling backup payment method, designating one payment method as the default
Revenue recognition
Streamline and automate ASC-606 and IFRS-15 compliance with multiple revenue reporting standards using an enterprise-grade, configurable solution.
- Revenue management: Simplify accounting with advanced automation, built for high-velocity businesses offering complex plans
- Revenue compliance: Automate revenue recognition processes complicated by diverse sets of subscription contracts and pricing models
- Integrations: Use a single, global solution that easily scales and integrates with existing ERP and accounting systems
App management
Recurly app management delivers a complete picture of subscriptions across app stores with web subscriptions through a simple, automated data sync.
- Enhanced subscriber view: Gain a holistic view of all subscriptions with access to subscription details to fuel faster, more-informed decisions
- Cross-platform analytics: Compare and analyze performance, revenue, and growth across app stores and web with dashboards and reports
- Cross-platform entitlement: Build and bundle granular features to determine customer access rights through a simple, consolidated UI
Customizable, in-depth analytics
Answer these questions and more with actionable insights into your subscription performance including customizable, advanced analytics.
- Are subscriptions revenue growing?
- How are app stores and web subscriptions performing?
- What is driving subscriber churn?
- What is my customer lifetime value?
- How are my various plans performing?
Scale with confidence
Secure integrations
Don’t let your tech stack keep you from growth, choose the best-in-breed solutions
Get connected
Connect seamlessly with leading applications for accounting, ERP, taxes, sales and marketing, data warehouses, fraud management and more through the Recurly partner ecosystem.
View all partner integrations
Recommended resources
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